Are you looking for that signature program?
While the detoxes and short programs are good, they need to lead into a program that you can work with on an ongoing basis that will make a lifetime of change.
This program will allow health coaches the comfort of working with your clients in partnership with a general practitioner, psychologist, personal trainer and a dietitian. Your client can feel well taken care of with 5 professional specialists behind their efforts.
The program is affordable for your customer. You may want to sell the Bronze Program for $296, Silver for $747 and Gold – $1,647.
OVERVIEW
It is a 12-week weight loss program.
Includes 2 levels of programming content: facilitation guide for health coaches to administer the program and program being facilitated/ client materials.
Socratic method for teaching – worksheets/activities for clients to have “aha” moments
Possible meal planning upsell (extra).
Basic program delivery covered.
Should promote local coach as expert while leveraging time away from “hour-for-pay” model.
Include ability to customize for viewpoints on nutrition while still emphasizing bio-individual beliefs.
Marketing/Sales Funnel
local marketing plan
newsletter emails
referral incentive program
customizable poster, flyer and leaflets
online marketing plan
Facebook ad templates
blog post topics and schedule
pre-packaged social media content
Program Set-Up
Manual/Procedures
multiple material delivery methods and
step-by-step guides for each method
conference call set-up guide
LoseIt Premium membership set-up guide
email content dripping set-up guide/templates
Program Administration Manual
weekly program administration checklist
weekly call topics and call facilitator’s guide
LoseIt group thread topics (3/week)
wellness intake/outtake guide/checklist
coaching facilitator’s guide/checklist
liability information and resources
Program Materials
12 weekly written modules + videos
12 weekly emails for module delivery
LoseIt Tracker + Group Integration
weekly Recipes Bonus Email: (3 track options
customized for dietary theory,
recipes supplied by health coach)
upgrade options available
PROGRAM OPTIONS/LEVEL STRUCTURING
Bronze Online Program
Weekly materials: Video + Written
Weekly topic group conference calls covering module topics.
LoseIt Tracker + Group Integration (Requires coach to have “Premium” to create private groups. There is integration with multiple trackers/apps but that also requires premium.
Weekly Recipes Bonus Email: 1 breakfast, 1 lunch, 1 dinner (3 email track options customized for dietary theory, recipes supplied by health coach)
Silver Program
All above plus:
Individual coaching call (1/month, 3/total program)
Daily topic/motivational emails throughout program (related to module topics)
Gold Program
All above plus:
Additional individual coaching each month (2/month, 6/total program)
Individual wellness assessment (1.5 hours) with coach at beginning and end of program (2 total)
This is an all inclusive program, one Gold Program sale to one of your clients will pay for your investment…the rest is pure profit. Up-sells could include menu plans created by our staff registered dietitian through consultation with you, fitness plans created by our staff personal trainer through consultation with you, additional programs, books and more.
The Health Coach Group provides that you will be able to present yourself with a full team of experts backing you up.
FROM CATHY: I am pretty proud and excited about this program. I think it solves a mountain of problems for our health coaches and creates a professional, responsible, option for health coaches who want to work in weight loss.
Hi Everyone, we’ve been very busy at ForeverStrong.We are in week 9 of the Healthy Habits Program. We started with 18 clients and 8 dropped out within the first two weeks. In my experience, that’s pretty normal – people sign up for stuff all the time that they don’t follow through on.Now on to the wonderful news. Out of the 10 that are still participating and engaged, they are ALL losing weight. All of them have lost between 3 and 18lbs. Now the really great part about this, is all of the women in my group were already exercising AND strength training 2-3 times a week prior to starting the program, so this scale weight is accurately fat weight. It’s not muscle or water weight.Thank you Cathy Sykora for designing a great program! Kelly Scott
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